FREE RIDE IS OVER! The primary difference between an order taker and a
salesperson is that the order taker waits for things to happen, while the
salesperson makes things happen. In the author's view:
"Order takers have been around a long time.
They either do not have a burning desire to work for something they want or they
are just plain ignorant of what it takes to be a salesperson."
Essential reading for all aspiring high achievers.
This book by David Goh - Malaysia's Master Motivator clearly draws the line
between the order taker and the salesperson, showing what it takes to be a true
salesperson, how to avoid the pitfalls of the order taker and how to develop the
correct ambition, attitude and approach for high performance selling.